I'm James Russell
I'm a UX and Product Design freelancer and very occasional blogger.
I specialise in user experience, interaction design and product strategy and am passionate about both beautiful, usable and delightful interfaces and the bigger picture: how can we help people to achieve their goals with our products?
I love writing (and reading) about design, technology, science, language and videogames.
Starting out as a consultant at Accenture, I helped AOL Europe move from their walled garden business model to the curated blog and advertising model you see today.
During the next 4 years at AKQA, I came to prefer helping clients solve their problems directly and became a designer full time.
I soon moved somewhere I could get my teeth into substantial product design work on a variety of platforms: blinkbox.
Since then I've helped thetrainline completely re-vamp their iOS and Android apps, designed 3D creation for everyone in Paint 3D at Microsoft and delved into data science at FarePilot, a start up helping Uber drivers work smarter. I then spent some time at the Financial Times before returning to Microsoft to work on Cortana, their voice assistant.
I love working at places that can embrace change, adapt, and aren't afraid to try new ideas.